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Create and send professional emails

Send customised emails to your stakeholders with minimum effort using the template library


Improve your stakeholder relationships and streamline your engagement strategy by improving the quality of your communications.

  • Professionally branded emails
    SMART enables users to produce effective professional emails using the integrated email editor. Tags and stakeholder lists make sure you always have your mailing lists at your fingertips. You can send branded emails specific to your organisation using pre-loaded HTML templates so they are always readily available.

  • Personalised e-mail
    Improve your open-rates by giving your emails a personal touch. SMART can automatically include salutations in your emails to ensure your communications have the best chance of getting your stakeholders’ attention.

  • View department email transmissions
    SMART’s communication overview page gives you a live feed of email activity. You can see how many stakeholders are opening mails and how many people are clicking links from your mails.

  • Secure online access using 128 bit encryption
    Enjoy the confidence of knowing your mail is safely encrypted online and will only be seen by those for whom it is intended.

  • In-depth e-mail reporting
    SMART offers in depth email reporting which can be utilised in remarkable ways to enhance your communication potential. Reports give you vital analysis of previous communication to help maximise the potential of your future relationships with stakeholders. Stakeholders who have read or clicked your communications can be tagged for use in future mailing lists.

  • Data Protection Act 1998 compliant
    SMART adheres to data protection protocols and manages opt-outs automatically - an unsubscribe link is added to every email broadcast. SMART also gives system administrators the authority to send Regulatory Notices.

  • Improved mailing lists
    Refine your mailing lists by making sure only the people who want to be contacted will be. If an email report shows people who have an interest in your project you can add them to your mailing list and with opt-outs automatically being removed you can be sure you’re always reaching your target audience.

  • Manage suppressions online
    SMART gives users the option to record how stakeholders prefer to be contacted on an individual basis at the click of a mouse.

  • Bounce reports
    If any of your emails are returned, SMART's email reports can determine whether it is a hard bounce (i.e. the email address is invalid) or a soft bounce (i.e. the recipient's mailbox is full).

  • Integrated event planning
    SMART integrated event planning combines the email, project and calendar tools to provide a complete and easy way to manage events and control the flow of information to stakeholders. See who’s attending with group email invitations and one-click RSVP responses.